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It’s called the 3/50 Project. It is the basis for a “shop local” campaign that has burgeoned in villages and towns across the country and is making its appearance in Tarrytown and Sleepy Hollow, spurred on by the villages’ local Chambers of Commerce, and business groups and supported by The Hudson Independent.

The premise behind the project is a straightforward point; maintaining a vibrant local business district is important to the resident consumer in many ways. The 3/50 concept translates into each resident pledging to spend at least $50 among three local, independent, merchants within a month’s time. “Save Your Local Economy Three Stores at a Time” is the campaign’s mantra. The pledge generally is an informal vow made to oneself.  more »